John Wayne Airport Annual Report
One of the challenges of this report is presenting information to a wide variety of constituents -- and frankly, keeping the copy fresh year after year. This annual report really knocked it out of the park. As a selling tool, the Annual Report exceeded everyone’s expectations: the Airport bonds sold out, raising more than $500 million dollars in just two days. It also won much acclaim and many awards, including “Best of Show” category at the NIRI OC (National Investor Relations Institute Orange County) Annual Report Competition; Best of Category in the “Business and Annual Reports” Category from the 2009 PIA-SC 2009 Print Excellence Awards; and an Addy from the Advertising Federation of Orange County.
Click on any of the images to see more detail, or view the entire report here.
(Also, for the sake of clarity and faster loading, I elected to grab single pages, rather than spreads. While this promotes legibility, you really miss out on how dramatic and elegant the entire report is! Please do yourself a favor and check out the link above.)